Our Services
Your business has stories to tell. Let's tell them through a podcast series!
Podcast Asheville was built to do the same for the businesses and nonprofits of Western North Carolina. In fact, the upside is likely much bigger for businesses with room to grow.
We'll magnify your ambition and get you to see layers and nuances you hadn't considered. We'll cheer you on and challenge you with different approaches. We'll help you see your show in the greater cultural landscape and develop strategies for building audience and generating revenue.
Nonprofits: If you're the director of development or in charge of marketing/communications, you're always looking for new ways to engage individual donors, grantmakers and other supporters. Think of the great stories that happen every day through the work you do. We can tell those stories through an episodic podcast series in a way no other medium can deliver.
Let's introduce listeners to the people your nonprofit serves and the larger societal issue your nonprofit addresses. We'll immerse listeners in personal stories and put them on the ground with your staff as they do the work that makes such a critical difference in people's lives.
For-profit business: You're looking for creative ways to build public awareness of your brand, engage customers and expand your regional/national footprint. A podcast series can tell your story in a way your competitors just aren't doing—yet. I'll give you an example—free of charge!
Let's say you run an Asheville brewery with aspirations to take a line of beers into stores across the Southeast. Let's produce a series showing how your master brewer comes up with and tests different flavors, the market considerations that go into taking a beer to market We take your voice, your story, your goals and create a podcast series your existing fans will devour—and share with others.
Voice Tracking
We can record you in our Asheville production studio or remotely. Some technological advances just in the past year have improved the quality of remote recording. If you can’t record from our Asheville studio, we might even loan and ship out a microphone to you for use in the podcasts we make together.
Podcast Scripting
Podcast AVL founder Matt Peiken is a multi-award winning print and audio journalist. Put his pen to work for you!
Podcast Audio Editing
We’ll work with any combination of audio we record in our studios and audio you provide to us. We can work through raw tapes of interviews, get into deep editing involving multiple audio tracks and fine-tune your audio to the smallest detail. We also have access to a broad range of royalty-free music, if called for, to provide the right soundtrack to your narrative.
Brainstorming and Strategy
More than mere studio engineers, we’re creatives who thrive working with podcasters in the early phases of show development. We’ll tailor your show to meet your target audience, size up your competition, present potential funding and marketing options and put together a production schedule that best fits into your time.
Podcast Setup
We’ll coach you through finding the right podcast hosting service for you, how to come up with the right logo/branding for your show and make sure your podcast gets onto iTunes, Spotify and other podcast platforms.
Marketing and Social Media
It’s one thing to produce the best show you can. It’s a whole other challenge to get people excited about it. Different podcasts require different marketing approaches. We’ll come up with the right plan for you. Want Pod AVL to run your marketing and social media? We can do that, too!
Streaming Video
More and more, audio podcasts are adding video to their distribution and marketing. From the Podcast Asheville studio, we can provide a three-camera video shoot of you tracking your podcast. Stream it live over Facebook, YouTube or Twitch or save it to upload later to any video site.
Podcasting 101
We offer a two-hour course (remote or in-person) covering all aspects of podcast conception, planning, production and marketing. Take what we teach and run with it, or work with us further on specific needs around your show.